Services

Everything you need to turn ads into pipeline.

Modular services that plug into your stack — or run end-to-end as your growth team.

Performance Marketing

Paid media engineered for pipeline, not impressions.

We plan, launch and optimise paid media campaigns across Meta, Google, YouTube, LinkedIn and TikTok — relentlessly focused on cost per qualified lead.

Lower CPL within the first 30 days
Channel mix built around your unit economics
Daily optimisation cycles
Weekly creative refresh
How we run it
  1. 01

    Audit & forecast

    Account audit, competitive teardown and 90-day forecast model.

  2. 02

    Tracking & setup

    GA4, Meta Pixel, CAPI, server-side events and CRM tie-in.

  3. 03

    Launch

    Channel mix, audiences and creative shipped live in week one.

  4. 04

    Optimise

    Daily bid + budget shifts, weekly creative tests, monthly strategy reviews.

  5. 05

    Scale

    Roll winners across channels and geographies once unit economics hold.

Where we run your spend

Certified across the platforms that move the needle.

Meta Business Partner certified. Google Ads certified. Active spend across Facebook, Instagram, Google Search, YouTube and Performance Max every single day.

Meta Ads Manager dashboard sample
Facebook + Instagram
Meta Ads Manager
3.8x

Avg. ROAS across active accounts

Instagram Reels Ads dashboard sample
Short-form video
Instagram Reels Ads
12M+

Monthly impressions delivered

Google Ads dashboard sample
Search · PMax · YouTube
Google Ads
-42%

Average CPL reduction in 90 days

Watch us in action

Service walkthroughs and case studies.

Sample explainer videos covering the platforms we run every day. Replace any embed with your own case study video when ready.

What is Performance Marketing?

A 4-minute primer on the model we run for every SurgeNXT client — paid only on measurable outcomes.

Inside Meta Ads Manager

How modern Meta campaigns are structured — campaigns, ad sets, creative testing and CAPI.

Google Ads in 2025 — Performance Max

A walkthrough of the Google Ads stack we use to drive high-intent search and shopping pipeline.

Real Estate Marketing Mix

A proven channel allocation built for developers, channel partners & brokers.

The exact mix we run for residential & commercial real estate clients to generate project-specific qualified leads, lower CPL and increase site visits.

40%
of mix

Google Ads

High-intent search campaigns, project & location-based targeting, remarketing across Search, Display and YouTube.

20%
of mix

Meta Ads

Awareness, lead generation and retargeting campaigns on Facebook + Instagram with full Pixel + CAPI tracking.

15%
of mix

Property Portals

Active, optimised listings on 99acres, MagicBricks and Housing.com with lead capture into your CRM.

10%
of mix

SEO & Content

Location pages, project pages, blogs and educational content built to compound organic traffic.

10%
of mix

CRM & Automation

WhatsApp automation, email follow-ups and lead nurturing wired straight into your sales pipeline.

5%
of mix

Others

Website optimisation, performance creatives, weekly reporting and conversion rate testing.

KPI Tracking Dashboard

Weekly lead & conversion targets

  • Website Traffic5,000+
  • Total Leads150+
  • Cost Per Lead₹400 – ₹900
  • WhatsApp Inquiries50+
  • Site Visit Requests20+
  • Lead → Contact30%+
  • Site Visit Conversion15%+
  • Booking Conversion1% – 3%
60-Day Roadmap

From foundation to scale

  1. Week 1–2 · Foundation: Website & tracking, inventory & landing pages.
  2. Week 3–4 · Launch: Google Ads, Meta Ads and portal listings live.
  3. Week 5–6 · Compound: SEO content, retargeting and lead-nurture automation.
  4. Week 7–8 · Scale: Campaign optimisation and scaling high-ROI channels.

Not sure which service fits?

Book a free 30-minute strategy call — we'll map the right mix for your business.